Last week, my client was speaking about power words to use when communicating with others. He told me that there were seven power words. In my quest to find the seven, I came upon information that led me to more than seven. Perhaps you know the seven?
Upon discovering the most persuasive selling words I decided to put myself in the role of a #jobseeker, utilizing power words to communicate with a Hiring Manager…here’s what I came up with (example only for purposes of this post).
Dear Hiring Manager:
You can get a new gift and an exciting, exclusive bargain you will love and here’s how if you hurry and immediately discover (Brand) for a lifetime offer of happiness, guaranteed healthy results and proven safety in money savings delivered free, direct to your door. It’s easy – contact…
So, what do you think? Do you think that a Hiring Manager would be more convinced to get in touch with you if you used these magic power words listed in the text above, and or below?
You
Easy
Discover
Proven
New
Happiness
Love
Money
Results
Health
Safety
Guarantee
Are you using power words to communicate with your target audience?

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